KeepWeHoStrong

Priorities

“Making sense of the nonsense.” Joël Zaldívar

West Hollywood deserves a city council member who shows up with specifics — not talking points. Here's exactly what I'll champion for our community.

PROTECTour neighborhoods
4 Priorities
West Hollywood parking sign
A right, not a punishment

Fix our Parking Crisis

"Parking should be a privilege not a burden." 1. I will pioneer the creation of a Universal Parking Permit for residents. 2. No new building without adequate parking to offset strain on our streets. 3. Streamlining of city signs that are too complicated & designed to ticket residents.

West Hollywood Sheriff Department
Taking ownership in our safety

Strengthen our Public Safety

"West Hollywood residents deserve to feel SAFE." 1. We demand SAFE STREETS to walk our dogs & walk with our families & friends. 2. We demand the right to FEEL SAFE in our parks from harassment & harm. 3. We demand SAFE SPACES where we can gather, free from violence.

Affordability crisis
Keep WeHo livable for everyone

Affordable Housing Crisis

"A home provides shelter and a sense of belonging to a community." Increasing total number of Affordable Housing units. Increase the percentage requirement for Affordable Housing units.

Community rally against SB 79
Protect local control

SB 79

Oppose state legislation that would override local zoning and strip West Hollywood of its ability to shape its own neighborhoods.

PRESERVEour communities
3 Priorities
Rainbow crosswalk
WeHo's values are non-negotiable

Community & Inclusion

"Preserve the spirit of our city." We need to take an affirmative stance to stop the gentrification of our city. We need to affirm and preserve the cultural identity of WeHo's activist founding.

Urban park with trees
Breathing room for every resident

Green Spaces

"Let's keep WeHo Green." Invest in Tree Canopy for city streets. Invest in pocket parks. Increase access to shared spaces for residents.

Senior community center
Honor those who built our city

Senior Care

Protect and expand services for our senior residents — ensuring they can age with dignity, safety, and connection in the community they built.

PROMOTEour small businesses
1 Priority
West Hollywood storefront
Protecting the soul of our city

Protect our Small Businesses

"Small businesses is fundamental to a thriving community." 1. I will spearhead the overhaul of the Small Business Division. 2. I will introduce policy initiatives to tackle the ever-increasing price of goods & services, deepening the affordability crisis in our city.

Have a question about the platform?

I want to hear from you. Reach out directly or come to a community event.

Joël4WeHo

A campaign rooted in West Hollywood — advocating for housing, safety, small business, and a community that works for everyone.

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